We’re Sporting Memories. We are the world’s first charity dedicated to using sports-based reminiscence, social activities and physical activity to enhance the well-being of older adults and tackle social isolation.

Since 2011, older adults who are isolated, or living with dementia, low mood or other long-term conditions, have found fun, friendship and increased well-being through our Sporting Memories Clubs.

At over 120 Sporting Memories Clubs across Scotland, Wales and England, positive memories are re-ignited and companionship flourishes. Our supportive, welcoming and structured sessions are proven to help build cognitive resilience for those living with dementia. Mental and physical well-being increases, too.

Carers of those who attend Sporting Memories Clubs are just as important to us as our Club participants. While carers are welcome to stay at our sessions, they often tell us they enjoy the opportunity to go out for a coffee, shop, socialise with friends or share stories with each other. 

Our Sporting Memories staff teams and dedicated volunteers have played a key role in the development and creation of our dynamic response to the Covid-19 outbreak, week to week and as we look to future evolution.

Our Theory of Change encompasses everything we do:

To build friendships, grow shared identities, connect generations, stimulate minds and extend active and healthy lives

Our partners and volunteers

We have fantastic teams of skilled and dedicated volunteers. Our volunteers tell us that through helping to run our Clubs and with our ongoing tailored training and support, they gain confidence, companionship and new skills.

We also work to enhance the lives of younger people, through intergenerational projects. And by working with academic institutes and organisations, we are able to evaluate the positive health and social impact of our work and partnerships. With the support of our partners, we run projects and campaigns. Read more about our partners and the difference we make.

Getting involved with Sporting Memories

From joining a Club to fundraising for us, there are lots of ways to join the squad and harness the power of sporting memories.

– Find out whether there is a Club near you

– Take a look at why volunteering with Sporting Memories is a unique and exciting opportunity

– We have exciting partnership opportunities. Find out more about the Sporting Memories Social Licence

– Could you make a donation to help support our work?

– Follow and like us on Twitter and Facebook – and help us to spread news of our work

– And don't forget to talk about sport! It's a fantastic way to connect with someone who may be feeling lonely. Read about our latest campaign, #TalkAboutSport