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Where your money goes

Find our more about how to fundraise for us or make a donation. You can also support us through volunteering!

There are presently over 120 Sporting Memories Clubs and Groups running in England, Scotland and Wales, with over 1,200 members attending. Sporting Memories clubs are provided free of charge to members. Occasionally venues ask for a small discretionary contribution towards refreshments of £1.

Each Club is run by volunteers or the venue's staff who have been trained by the Sporting Memories Network and have been provided with training materials and weekly resources.

We know through evaluation and surveys that our Clubs' participants:

  • Get out of their houses more
  • Feel valued and listened to
  • Feel more connected to their community
  • Have made new friends
  • Become more active 

A study of 17 Clubs by Glasgow Caledonian University in 2017 found 100% of the members would recommend their Sporting Memories cCub to a friend and 100% of respondents (109) reported that they got out of the house more.

The impact of our work is designed to begin to address three of the biggest challenges facing an ageing population: dementia, depression and loneliness. Sporting Memories Clubs reach some of the most isolated and lonely older people, helping reconnect them to their communities, to their love of sport and helping them to reconnect with, or make new, friends.

Many Club members around the UK have previously played sport either professionally or as keen amateurs. Matt Tees is one such member, who previously played professional football for clubs including Grimsby Town, Charlton Athletic and Luton Town.

Where does your money go?

  • £100 trains a volunteer to help at a Sporting Memories Club
  • £50 helps provide more sports equipment to a Sporting Memories Club
  • £50 purchases a KITbag pack: exercise equipment, exercise guides and reminiscence material delivered directly to recipients to use at home
  • £30 buys a pack of Replay Sporting Memories reminiscence cards for a club
  • £20 provides a month's supply of the weekly Sporting Pink newspaper for a club
  • £10 helps recruit more volunteers
  • £5 helps pay a volunteer's travel to run a club 

There are 850,000 people living with dementia in the UK. 1 in 4 of us will experience mental illness during our lifetime. 1,000,000 people over the age of 75 say TV is their only form of regular company. In 2015 the Chief Medical Officer for England and Wales stated that loneliness has the same impact on health and longevity as the equivalence of smoking 15 cigarettes per day.

Our ambition is to make Sporting Memories available to every older person.

You can help us achieve this. Join the Squad today!

Published: 2nd August, 2016

Updated: 4th May, 2021

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The Sporting Memories Foundation is a registered charity in England and Wales (Charity Number 1154474) 
The Sporting Memories Foundation Scotland is a registered charity in Scotland (SC047268)
Sporting Memories Network CIC is a Community Interest Company registered in England (07811301)
Sporting Memories Network Scotland CIC is a Community Interest Company registered in Scotland (SC409470)