Shortlisted for Major Sports Award

Shortlisted for Major Sports Award

03 April 2017

The Sporting Memories Foundation has been shortlisted in the Best Sports Charity, Community and CSR category of the prestigious Sports Business Awards 2017.

The World’s 1st charity to be devoted to sports reminiscence will be heading to London on 2nd June to join an array of stars at the ceremony. Using sport to unite communities and generations at free, weekly groups for older sports fans, Sporting Memories helps tackle three of the biggest challenges facing an ageing society; Loneliness, Dementia and Depression.

The judging panel for the awards includes Olympians such as Sir Steve Redgrave, Steve Cram, Amy Williams & Steve Backley, who were joined by the Chief Executives of major national sporting bodies ( see )

Co-founder Tony Jameson-Allen said “This is fantastic recognition for the volunteers and our staff team who put so much time and energy in to making the groups fun, friendly and welcoming. Sport is a great connector and week in week out we see how bringing generations together to celebrate and recall our rich sporting heritage helps to keep people connected, mentally stimulated and physically active. To make the shortlist in such exalted company is a remarkable achievement.”

To get involved and find out more about how our work helps to tackle dementia, depression and loneliness, watch our new film #WeNeverLose and Join the Squad.